Growth Marketing Manager
About Aisle3: Aisle3 is a boutique Amazon agency purpose-built for challenger brands. We act as an embedded extension of our clients’ teams, offering high-touch, full-funnel support to help them scale sustainably and strategically on Amazon and beyond. Our team combines marketplace fluency with creative firepower to turn promising brands into category leaders. We’re not interested in hacks. We believe in doing things the right way—with consistency, data, and founder-minded strategy. About the Role: We’re hiring a hands-on, highly organized Growth Marketing Manager to partner directly with our CMO in executing Aisle3’s next chapter of growth. You’ll serve as the right hand across all things marketing, helping to operationalize a high-leverage visibility strategy that includes content, partnerships, events, and awards. This is not a passive role. You’ll be building systems, running campaigns, and actively shaping how Aisle3 shows up in the world. Key Responsibilities: 1. Content & Thought Leadership Execution
- Manage the content calendar across blog, newsletter, social, and video
- Coordinate with writers, editors, and designers to produce POV-driven content (e.g., “Amazon Real Talk,” “Challenge Accepted”)
- Write and edit posts, headlines, newsletters, social copy, and landing pages
- Own publishing and formatting across platforms including Substack, CMS, and LinkedIn
- Track performance metrics and optimize content accordingly
2. Distribution & Channel Management
- Distribute content via email (Klaviyo, ConvertKit, etc.), social, and other relevant platforms
- Repurpose long-form content into social posts, carousels, and email snippets
- Manage subscriber lists, segmentation, and email performance
- Coordinate paid distribution (e.g., LinkedIn ads, newsletter placements)
3. Partnerships & Co-Marketing
- Maintain and grow a partner database (tools, agencies, VCs, founders)
- Manage outreach campaigns and co-marketing initiatives (webinars, white papers, events)
- Coordinate copy and creative for partner programs
- Track co-marketing performance and lead flow
4. Events & Awards
- Manage logistics for speaking engagements and event participation
- Own award submissions, including deadline tracking, application drafting, and internal coordination
- Support founder-led events, including small-format dinners and roundtables
- Develop promotion plans and post-event content
5. Analytics & Reporting
- Build and maintain dashboards for content engagement, lead gen, email performance, and campaign ROI
- Analyze marketing performance data and surface clear, actionable insights
- Collaborate with the CMO on quarterly retrospectives and planning
What We're Looking For
- 3–6 years of experience in growth, brand, or content marketing (agency or DTC brand experience strongly preferred)
- Exceptional project management skills and attention to detail
- Strong copy instincts and experience with content production
- Demonstrated ability to manage freelancers and creative workflows
- Analytical mindset with fluency in marketing metrics and reporting
- Familiarity with tools like Google Analytics, Klaviyo, Substack, Notion, HubSpot, CMS platforms, and social schedulers
- Comfortable working remotely, independently, and proactively
Bonus Points
- Experience working with eCommerce brands or in the Amazon ecosystem
- Comfort with lightweight design tools (Figma, Canva, etc.)
- Video editing or short-form content repackaging skills
- Experience planning and managing small-scale events
What You’ll Get
- Competitive salary
- Performance-based bonus structure
- Flexible PTO and sick leave policy
- Access to individual health benefits, including medical, dental, and vision
- Full access to freelancers, tools, and resources to do your job well
- Close mentorship and strategic direction from an experienced CMO
- Autonomy and ownership within a fast-moving, high-integrity agency
- A path to grow into a senior leadership role as Aisle3 scales
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