eCommerce Manager - Walmart (Tarrytown, NY)
Job title: eCommerce Manager - Walmart (Tarrytown, NY) in Tarrytown, NY at Prestige Brands
Company: Prestige Brands
Job description: Department: Sales AdministrationPrestige Consumer Healthcare is a company that focuses on product innovation and quality in the over-the-counter healthcare and women’s health categories to better improve the lives of our customers and their world. For generations, our trusted brands have helped consumers care for themselves and their loved ones. We are the largest independent provider of over-the-counter products in North America, and we are constantly improving and creating products that match the ever-changing lifestyles and needs of people and families everywhere.JOB SUMMARY:
As the Sales and Marketing Manager for Walmart.com, you will be responsible for developing and executing sales and marketing strategies to drive results, increase revenue, and enhance the overall online shopping experience for our customers. You will collaborate closely with cross-functional teams to optimize product assortment, implement effective marketing campaigns, and drive customer engagement. This role requires a strategic thinker with strong analytical skills, a deep understanding of e-commerce best practices, and hands-on experience driving results in a fast-paced environment.MAJOR RESPONSIBILITES/ACTIVIES: * Sales Strategy Development: Develop and implement strategic sales initiatives to drive revenue growth and achieve sales targets on Walmart.com.
- Marketing Campaigns: Plan, execute, and optimize marketing campaigns to increase brand visibility, drive traffic, and generate sales on the Walmart.com platform.
- Product Merchandising: Optimize product assortment, pricing, and placement to maximize sales performance and enhance the customer shopping experience.
- Customer Acquisition and Retention: Develop and execute strategies to acquire new customers, increase customer engagement, and drive repeat purchases through targeted marketing initiatives and promotional campaigns.
- Data Analysis and Insights: Utilize data analytics and market research to gain insights into customer behavior, market trends, and competitive landscape, and leverage findings to optimize sales and marketing strategies.
- Cross-Functional Collaboration: Work closely with cross-functional teams, including product management, analytics, operations, and finance, to ensure alignment and drive execution of key initiatives to achieve business objectives.
- Vendor and Partner Relationships: Manage relationships with external vendors and partners to negotiate terms, secure promotional opportunities, and drive mutual business growth on Walmart.com.
- Performance Monitoring and Reporting: Monitor key performance metrics, track sales performance, analyze campaign effectiveness, and provide regular performance reports and insights to leadership.
- Bachelor’s degree in marketing, Business Administration, or a related field.
- Minimum of 3 years of experience in e-commerce sales and marketing roles, with demonstrated success achieving sales targets.
- Strong understanding of e-commerce platforms, digital marketing channels, and online consumer behavior.
- Excellent analytical skills, with the ability to interpret data, identify trends, and make data-driven decisions.
- Exceptional communication, presentation, and interpersonal skills, with the ability to influence stakeholders and drive alignment across teams.
- Demonstrated leadership abilities, with a track record of leading cross-functional teams and delivering results in a fast-paced, dynamic environment.
- Experience working in retail or consumer goods industry preferred.
- Proficiency in Microsoft Office Suite, Google Analytics, and other relevant software applications.