Principal Product Manager Technical, Creative Building, Amazon Ads
DESCRIPTION Amazon Advertising is one of Amazon's fastest growing and most profitable businesses. Amazon's advertising portfolio helps merchants, retail vendors, and brand owners succeed via native advertising, which grows incremental sales of their products sold through Amazon. The primary goals are to help shoppers discover new products they love, be the most efficient way for advertisers to... meet their business objectives, and build a sustainable business that continuously innovates on behalf of customers. Our products and solutions are strategically important to enable our Retail and Marketplace businesses to drive long-term growth. We deliver billions of ad impressions and millions of clicks and break fresh ground in product and technical innovations every day! We are seeking an experienced product leader to lead scaling creative production for any format (image, video, audio) by enabling compelling advertiser experiences that inspire ad creation and remove friction from the creative process. The ideal candidate will have background in user experience/design, have a growth mindset and an understanding both B2B and B2C. This is a highly visible position with significant impact and growth. You will lead across engineering, science, marketing, operations, finance, and legal. You will be responsible for defining and executing a vision for how we scale creative production to generate high-quality creatives and frictionless advertiser experiences to deploy them. You will be responsible for partnering closely with engineering to set priorities and make tradeoffs for your product portfolio. You will be responsible for the day to day operations of your business including revenue impact, customer concerns, and long term success. Key job responsibilities - Set a world wide vision for scaled creative production. - Inspire and empower innovation and thinking big in those around you, leveraging the possibilities being unlocked via generative AI technology. - Experiment and iterate quickly with multiple stakeholder product teams to develop and execute roadmaps and delivery commitments. - Set roadmaps, align with stakeholder teams and work with counterpart program management and development teams to prioritize and manage trade-offs. - Delight our customers every day by consistent, ongoing improvements. - Analyze voice-of-the-customer feedback and quality benchmark results to inform decision-making. - Create various product artifacts such as classic Amazon PR/FAQs, BRDs, vision documents and more. A day in the life - Spending time with customers, scientists, partners to learn about their needs. - Understanding the external landscape and staying close to industry developments. - Developing product visions and working backwards documents. - Driving roadmap prioritization and trade-offs. - Reviewing engineering designs, for the highest impact deliverables. - Creating compelling messaging that excites executives and your customers alike. - Consistently improving the quality of your products through inspection and execution. - Mentoring/up-leveling junior product managers. About the team The Creative Building team is part of relatively new, VP-led organization named CreativeX, within Amazon Advertising. Our mission is to democratize access to high-quality creatives by building generative AI-driven solutions for advertisers. To accomplish this, we are investing in latent-diffusion models, large language models (LLM), computer vision (CV), reinforcement learning (RL), and image + video synthesis. The solutions we develop will be deployed for use by self-service advertisers and agencies, as well as available to the most premium brands that advertise on Amazon Apply Job!