Strategic Customer Development Manager – West Region – Driving Growth, Relationships & Revenue for arenaflex

About arenaflex

arenaflex is a globally recognized leader in beverage innovation, dedicated to refreshing the world and making a meaningful difference in the lives of consumers. With a heritage spanning more than a century, arenaflex has continuously evolved, embracing a growth‑mindset culture that values curiosity, empowerment, inclusivity, and agility. Our purpose‑driven approach fuels a collaborative environment where every employee is encouraged to learn, innovate, and contribute to a sustainable future.

Why This Role Matters

As a Customer Development Manager – West Region, you will be the catalyst that transforms strategic accounts into thriving partnerships. You will own the full sales cycle for complex, volume‑driving initiatives, working hand‑in‑hand with regional sales leaders and key account teams to deliver measurable revenue growth. This is a high‑visibility, individual‑contributor role that directly impacts arenaflex’s market share across the western United States.

Role Overview

Reporting to the NAOU Sales Organization leadership, you will manage a portfolio of high‑potential accounts, leveraging sophisticated telephone‑based selling techniques, data‑driven insights, and cross‑functional collaboration. Your success will be measured by both individual performance metrics and the collective achievements of the account team.

Key Responsibilities

• Proactive Outreach: Initiate and sustain regular telephone contacts with key decision‑makers, building trust and securing commitment for sales programs and initiatives.
• Business Reviews: Conduct quarterly business reviews to assess relationship health, reaffirm strategic objectives, and identify new growth opportunities.
• Opportunity Discovery: Utilize account diagnostics, market data, and customer conversations to uncover high‑impact focus areas aligned with arenaflex’s strategic priorities.
• Implementation Coordination: Partner with regional service teams to execute mechanical services, installations, and business‑building initiatives within your territory.
• Contract Negotiations: Lead negotiations and re‑negotiations, collaborating with the CAT team, finance, and legal to formalize mutually beneficial agreements.
• Marketing & Funding Management: Oversee customer marketing reimbursements and local store funding programs to drive incremental sales.
• CRM Accuracy: Capture every customer interaction in arenaflex’s CRM platform, ensuring data integrity for forecasting and performance analysis.
• Performance Management: Track personal sales metrics, adjust tactics in real time, and provide actionable feedback to the Customer Development Leadership Team.
• Professional Development: Create and execute an Individual Development Plan (IDP) that aligns personal growth with arenaflex’s long‑term talent strategy.
• Cross‑Functional Collaboration: Participate in regional and account‑team meetings, contributing insights that shape broader sales strategies.
• Flexibility & Responsiveness: Adapt work schedules to accommodate after‑hours calls, FET documentation, and urgent customer needs.
• Travel & Events: Attend customer events, training sessions, and sales conferences as needed to deepen relationships and stay abreast of industry trends.

Essential Qualifications

• Bachelor’s degree from an accredited institution.
• Minimum of 1 year of frontline sales experience, preferably in a B2B or inside‑sales environment.
• Demonstrated ability to influence senior‑level customers through clear, persuasive communication.
• Strong problem‑solving skills with a track record of delivering viable solutions that balance customer and company objectives.
• Exceptional customer service orientation, consistently exceeding expectations.
• Excellent verbal and written communication abilities, with a talent for crafting compelling narratives.
• Proven collaboration skills, thriving in matrixed organizations and cross‑functional teams.
• Active listening expertise, enabling you to uncover hidden opportunities and tailor solutions accordingly.
• Robust time‑management and organizational capabilities, allowing you to prioritize tasks and meet deadlines.
• Proficiency with CRM and analytics tools such as Salesforce, Power BI, and Microsoft Outlook suite.

Preferred Qualifications & Additional Skills

• Experience negotiating complex contracts and managing marketing reimbursement programs.
• Familiarity with arenaflex’s product portfolio and the broader beverage industry landscape.
• Advanced Excel skills for data analysis and reporting.
• Ability to develop and deliver polished customer presentations.
• Comfort with remote work dynamics and virtual collaboration platforms.

Core Competencies for Success

• Relationship Building: Cultivate long‑term partnerships based on trust, value creation, and mutual success.
• Influencing & Persuasion: Drive adoption of arenaflex initiatives through strategic storytelling and data‑backed arguments.
• Inside Sales Acumen: Master the art of telephone and virtual selling, turning conversations into revenue.
• Analytical Insight: Leverage market and customer data to identify trends, forecast demand, and recommend actionable tactics.
• Teamwork & Collaboration: Work seamlessly with regional sales, finance, supply chain, and marketing teams to deliver integrated solutions.
• Agility & Resilience: Thrive in a fast‑changing environment, adjusting priorities without sacrificing quality.

Career Growth & Learning Opportunities

arenaflex invests heavily in employee development. As a Customer Development Manager, you will have access to:

• Mentorship from senior sales leaders and regional directors.
• Structured training programs covering advanced negotiation, data analytics, and leadership skills.
• Opportunities to transition into senior account management, regional sales leadership, or specialized product strategy roles.
• Cross‑functional project assignments that broaden your business acumen and visibility across the organization.

Work Environment & Culture

Our western region team operates in a hybrid model, combining remote flexibility with occasional on‑site engagements at customer locations or regional hubs. arenaflex’s culture is built on four pillars—curious, empowered, inclusive, and agile—ensuring that every voice is heard and every idea has the chance to flourish. We celebrate diversity, champion continuous learning, and recognize achievements through both formal awards and informal shout‑outs.

Compensation, Perks & Benefits

arenaflex offers a competitive salary range of $81,800 – $100,900, calibrated to geography, experience, and performance. In addition to base pay, you will be eligible for:

• Performance‑based bonuses tied to individual and team revenue targets.
• Comprehensive medical, dental, and vision coverage.
• Retirement savings plans with company matching contributions.
• Generous paid time off, parental leave, and flexible work schedules.
• Employee assistance programs, wellness initiatives, and access to mental‑health resources.
• Discounts on arenaflex products and exclusive invitations to brand events.

How to Apply

If you are a results‑driven sales professional who thrives on building strategic relationships and delivering measurable growth, we want to hear from you. Join arenaflex and become part of a purpose‑driven organization that values your ambition, supports your development, and celebrates your successes.

Apply Job!

Equal Opportunity Statement

arenaflex is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, or any other characteristic protected by applicable law.