[Remote] Partner Marketing Manager

Note: The job is a remote job and is open to candidates in USA. EPAM Systems is a leading technology company, and they are seeking a Partner Marketing Manager to join their Route to Market team. This role involves managing marketing relationships, planning marketing assets, and collaborating with various teams to execute impactful campaigns in the digital platform partner ecosystem.

Responsibilities

• Collaborate with the team to manage marketing relationships and communication streams
• Take ownership of planning and managing partner marketing assets, including event content, case studies, website updates, social media, newsletters, and email campaigns
• Collaborate with Corporate Marketing departments to ensure projects are completed on time, on-brand, and with the required depth and quality. Assess project performance against KPIs
• Partner with the Partner Practice team, SMEs, Business Development/Sales leads, and the Alliances team, to create joint market strategy content, case studies, award submissions, PR opportunities, and other partner-related marketing activities
• Act as Project Manager for events (large and small), multi-touch nurture campaigns, targeted content creation, and other marketing initiatives
• Generate innovative ideas to enhance messaging, marketing planning, and business development through various activities
• Serve as the primary relationship owner with the Partner’s marketing team, aligning on joint campaigns and event participation
• Measure success through the quality, impact, and ROI of marketing campaigns, partner engagement levels, and timely project delivery
• Leverage Partner Development Funds alongside own budget accountability

Skills

• Undergraduate degree or equivalent professional experience
• Five or more years of partner marketing experience in the technology sector with knowledge of digital platform partners like Adobe or ServiceNow
• Proficiency in marketing automation platforms like Marketo or Microsoft Dynamics and Account-Based Marketing (ABM) tools like Demandbase or 6sense to drive targeted campaigns -- Proven ABM acumen to drive targeted, high-impact campaigns
• Expertise in content creation, writing and events to support multi-touch campaigns
• Strong content writing skills and experience in virtual and/or in-person events
• Project management capabilities with a track record of meeting deadlines across multidisciplinary global teams
• Knowledge of marketing metrics, data analysis and Artificial Intelligence (AI) tools to optimize marketing strategies
• A consultative and collaborative marketing approach to effectively engage with Sales, Alliances, strategic partners, and other stakeholders
• AI expertise: Proven ability to leverage AI tools and technologies to enhance marketing strategies, optimize campaigns, and drive data-driven decision-making

Benefits

• Medical, Dental and Vision Insurance (Subsidized)
• Health Savings Account
• Flexible Spending Accounts (Healthcare, Dependent Care, Commuter)
• Short-Term and Long-Term Disability (Company Provided)
• Life and AD&D Insurance (Company Provided)
• Employee Assistance Program
• Unlimited access to LinkedIn learning solutions
• Matched 401(k) Retirement Savings Plan
• Paid Time Off – the employee will be eligible to accrue 15-25 paid days, depending on specific level and tenure with EPAM (accrual eligibility may change over time)
• Paid Holidays - nine (9) total per year
• Legal Plan and Identity Theft Protection
• Accident Insurance
• Employee Discounts
• Pet Insurance
• Employee Stock Purchase Program
• If otherwise eligible, participation in the discretionary annual bonus program
• If otherwise eligible and hired into a qualifying level, participation in the discretionary Long-Term Incentive (LTI) Program

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