Experienced Full Stack Media Buyer – Digital Advertising Campaign Management

Join arenaflex and help drive successful advertising campaigns for our diverse client base Are you a strategic thinker with a passion for digital advertising and client management? Do you have experience in Google Ads, CallRail, and programmatic ad platforms like StackAdapt? If so, we encourage you to apply for our part-time Media Buyer position at arenaflex. As a Media Buyer, you will be responsible for managing multiple client accounts, focusing on Performance Max campaigns and other digital advertising efforts. This role requires a detail-oriented individual who can efficiently manage budgets, analyze performance data, and communicate effectively with clients.

About arenaflex

arenaflex is a leading provider of digital advertising solutions, helping businesses of all sizes achieve their marketing goals. Our team of experts is dedicated to delivering high-quality services and building long-term relationships with our clients. As a part of our team, you will have the opportunity to work with a diverse range of clients, develop your skills and expertise, and contribute to the growth and success of our company.

Responsibilities

As a Media Buyer at arenaflex, your responsibilities will include:

• Managing various Performance Max campaigns with daily budgets ranging from $45 to $158
• Conducting monthly and weekly client phone calls to present campaign performance and high-level reports
• Reviewing Google's recommendations and checking recent conversions on a weekly basis
• Vetting and advising on client ideas, providing strategic input and optimization suggestions
• Managing CallRail analytics for phone calls, ensuring accurate tracking and reporting
• Optimizing programmatic ad campaigns via StackAdapt, including CTV, video, banner, and retargeting ads with an annual budget of $150K
• Collaborating with clients to measure ROAS and set up effective tracking methodologies
• Proposing future budgets based on current performance data and trends

Qualifications

To be successful in this role, you will need to have:

• Proven experience as a Media Buyer or in a similar digital advertising role
• Proficiency in Google Ads, CallRail, and programmatic ad platforms like StackAdapt
• Strong analytical skills to review campaign performance and make data-driven decisions
• Excellent communication skills for client interactions and reporting
• Ability to manage multiple accounts and prioritize tasks effectively
• Familiarity with CRM systems and tracking methodologies a plus

Work Schedule

This is a part-time position requiring approximately 26-35 hours per month. You will have a flexible schedule with some fixed weekly and monthly client meetings.

Compensation

You will receive a competitive hourly rate based on your experience.

Why join arenaflex?

As a Media Buyer at arenaflex, you will have the opportunity to:

• Work with a diverse range of clients and develop your skills and expertise
• Contribute to the growth and success of our company
• Enjoy a flexible schedule and competitive compensation
• Be part of a dynamic and supportive team
• Have access to ongoing training and development opportunities

Apply now

If you are a strategic thinker with a passion for digital advertising and client management, we encourage you to apply for our part-time Media Buyer position at arenaflex. Join our team and help drive successful advertising campaigns for our diverse client base.

Current Responsibilities

Below are some examples of the types of campaigns and clients you will be working with:

• Client 1 (DSC): We manage a Performance Max campaign with a budget of $45/day. We spend approximately 3.5 hours per month managing this account. We conduct one monthly phone call and present a high-level report for the previous month. Weekly, we review Google's recommendations and check recent conversions.
• Client 2 (EZY): We manage two Performance Max campaigns with a total budget of $158/day. We spend approximately 5 hours per month managing this account. We conduct two monthly phone calls and present a high-level report for the previous month during one of the meetings. Weekly, we review Google's recommendations and check recent conversions. This client frequently emails and shares ideas, which we must vet and advise on.
• Client 3 (STB): We manage two Performance Max campaigns with specific flight dates. One campaign targets soft email conversions and runs from April to the end of July. The second campaign runs from July to August and is very aggressive based on performance. We spend approximately 6 hours per month managing this account. We conduct one monthly phone call and present a high-level report for the previous month during one of the meetings. Weekly, we review Google's recommendations and check recent conversions. This client has exceptional tracking capabilities, having built their own CRM. The media buyer will also need to advise on the best ways to measure ROAS and work with the client's development team to set up the best tracking methodologies. The media buyer needs to propose budgets for 2025 based on the performance of 2024 in September/October of 2024.
• Client 4 (HLA): We manage a search campaign with two ad groups and a total budget of $133/day. We spend approximately 5.5 hours per month managing this account. We conduct one monthly phone call and present a high-level report for the previous month during one of the meetings. Weekly, we review Google's recommendations and check recent conversions. This client frequently emails and shares ideas, which we must vet and advise on. We are also running a programmatic ad campaign via StackAdapt with a total investment of $150K per year. The campaign includes CTV, video, banner, and retargeting ads. Optimization varies per month based on performance and new creative, with an estimated time commitment of 5.5 to 10 hours per month.
• Client 5 (VNA): We manage monthly flights of Google Video ads and CTV commercials bought through StackAdapt. These are typically monthly flights with budgets of $1,500 per month per platform. We conduct a weekly phone call and present a high-level report for the previous month during one of the meetings. Weekly, we review Google's recommendations. We do not report conversions, as the client's goal is awareness. Management of this client is 6-8 hours per month.

Apply now

If you are a strategic thinker with a passion for digital advertising and client management, we encourage you to apply for our part-time Media Buyer position at arenaflex. Join our team and help drive successful advertising campaigns for our diverse client base. Apply Job! Apply for this job