Business Development Rep

Baselayer is an intelligent business identity platform trusted by over 2,200 financial institutions. They are seeking a Business Development Representative to build and scale their pipeline by generating new sales opportunities and qualifying leads, while working closely with the sales team.

Responsibilities

• Identify and generate new sales opportunities through inbound qualification and outbound outreach
• Qualify leads using a consultative approach to uncover pain points and align Baselayer’s solutions
• Execute outbound sequences across email, phone, and LinkedIn to create qualified meetings
• Conduct account research to identify high-potential prospects, build target lists, and personalize outreach
• Maintain accurate activity, notes, and lead status in HubSpot
• Partner closely with Account Executives to coordinate handoffs and drive pipeline conversion
• Develop a strong understanding of Baselayer’s ideal customer profile and improve targeting over time
• Support field and event-driven pipeline, including attending sponsored and company events as needed
• Travel approximately 10 to 15 percent for events, onsite meetings, and team collaboration

Skills

• 1 or more years of experience in a high-performance environment, such as finance, fintech, consulting, venture capital, or sales
• Strong written and verbal communication skills
• Comfort with ambiguity and a willingness to learn through fast iteration
• Proactive, self-directed mindset with high activity and follow-through
• Strong organizational habits and attention to detail
• Bachelor's degree from a four-year university
• Strong understanding of customer ICP and the ability to translate it into effective targeting and outreach
• Familiarity with Nooks or similar sales engagement and dialing software is a plus
• Strong experience with LinkedIn Sales Navigator is a big plus
• You are highly coachable and actively seek feedback, with a growth mindset and high standards
• You are a problem-solver who navigates the unknown confidently
• You are hungry for ownership, career acceleration, and meaningful equity in what you are building

Benefits

• Equity package
• Unlimited vacation
• Comprehensive health, dental, and vision coverage
• 401(k) with company match

Company Overview