Assistant Media Planner, Digital
About the position The Assistant, Digital Activation is responsible for supporting the team in the planning, implementation, and maintenance of digital media campaigns. This position requires an individual to strategically think and problem solve while paying meticulous attention to detail. The Assistant Media Planner, Digital will work closely with senior level planners as well as the Horizon Next Analytics team to execute media plans and aggregate data to inform insights and optimizations. This individual is expected to show integrity, drive and initiative, along with overall communication and organization skills to succeed in a fast-paced work environment.
Responsibilities
- Participates in team brainstorms to kick off plan and consideration set development
- Collaborate with planners, senior planners, and supervisor for digital plan development
- Assist in the creation and presentation of media specific documents such as media plans, objectives and strategies decks, and other related functions
- Collaborate with team to identify data and billing discrepancies and recommend creative solutions
- Assist with creation of contracts within internal systems tool to reserve advertising space and is responsible for accuracy of plan details and confirmation of delivery ensuring proper protocol
- Responsible for the creation of campaign post launch information such as screenshots, links and placement information to demonstrate proof of placement for clients
- Responsible for ad trafficking and site tagging, follow through to ensure sites are enabled, and functioning properly
- Own post campaign reconciliation and billing
- Compile specs documents and ensure all materials are received from creative agency
- Assists in management day-to-day communication with key partners: Vendors, Partner Agencies, and Creative media and social clients
- Responsible for compiling data for dashboards/Excel trackers, as needed by account, ensuring accuracy and validity of data shown
- Assist team members with formatting client facing reporting and attend regularly scheduled reporting calls
- Collaborate with Horizon Next Analytics & Business Intelligence teams to aggregate data and ensure accuracy
- Advance knowledge and learn about the media industry, Horizon Next, and our clients
- Further abilities with Microsoft Office Suite and other proprietary Horizon tools
- Participate in Horizon's Media 101 training program, as well as other syndicated and proprietary training sessions (i.e. Excel Basics, Business Writing, Presentation Skills, and more)
Requirements
- A strong, effective communicator
- A problem solver with the ability to develop creative solutions
- Detail oriented with strong organizational skills
- An effective time manager, comfortable working with multiple timelines and deliverables
- A left and right brain thinker - a data powered strategist
- Comfortable working within large sets of data and numbers
- Flexible in working both independently and with a team, willing to roll up your sleeves
- Takes pride in ownership of work and demonstrates accountability
- Able to thrive in an agile, fast paced environment and seek out feedback proactively
- Results and solutions oriented; consistently motivated, proactive, and resourceful
- Hungry to learn more and further your knowledge of the media landscape
- An interest in the digital landscape and a desire to innovate and keep up with trends
Nice-to-haves
- Bachelor's degree and/or relevant work or internship experience
- Experience working in a fast-paced environment and able to multi-task
- Proficiency working within Microsoft Excel and PowerPoint
Benefits
- Health insurance coverage
- Life and disability insurance
- Retirement savings plans
- Company paid holidays
- Unlimited paid time off (PTO)
- Mental health and wellness resources
- Pet insurance
- Childcare resources
- Identity theft insurance
- Fertility assistance programs
- Fitness reimbursement
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