[Remote] Bilingual (Spanish/English) Content Design Lead

Note: The job is a remote job and is open to candidates in USA. The New Jersey State Office of Innovation is looking for a diverse and experienced Bilingual Content Design Lead to support their Resident Experience Initiative. The role focuses on improving access to government services for Spanish-speaking residents by driving the production and strategy of plain-language content in both Spanish and English.

Responsibilities

• Deliver accessible, plain-language information about resident services to New Jerseyans.
• Guide product teams in creating high-quality content in both English and Spanish, setting the standard for developing multilingual user interfaces.
• Write and edit content in English and native Spanish about resident services, application processes, and requirements, ensuring accessibility and engagement across multiple channels and platforms.
• Develop and maintain plain-language guidelines and other content guides, in Spanish and English, for product teams to ensure a consistent product experience and intuitive informational text.
• Maintain and enhance processes, including large-scale content creation and strategy, while developing workflows that integrate technical tools, such as Translation Management Systems (TMS), to scale language access efforts.
• Leverage SEO, social, analytics, and user testing to inform the content development.
• Contribute to creating equitable experiences, where language and cultural considerations are vital factors in the product making process.
• Partner with designers and other product team members to advise them as they plan, recruit for, and execute user research in Spanish and English throughout a project, including translation during interviews or onsite shadowing.
• Support and collaborate with state agency partners to identify their ideal content/language access processes, including writing, teaching best practices, and developing workflow and strategy trainings.

Skills

• Bilingual (Spanish/English)
• At least 5 years of content design experience
• Deliver accessible, plain-language information about resident services to New Jerseyans
• Guide product teams in creating high-quality content in both English and Spanish
• Write and edit content in English and native Spanish about resident services, application processes, and requirements
• Develop and maintain plain-language guidelines and other content guides, in Spanish and English
• Maintain and enhance processes, including large-scale content creation and strategy
• Leverage SEO, social, analytics, and user testing to inform the content development
• Contribute to creating equitable experiences, where language and cultural considerations are vital factors
• Partner with designers and other product team members to advise them as they plan, recruit for, and execute user research in Spanish and English
• Support and collaborate with state agency partners to identify their ideal content/language access processes
• 5+ years of relevant experience, along with a commitment to public service and impact
• Experience in translating and managing Spanish content with careful consideration of diverse cultures and dialects
• Demonstrated success in simplifying complex plain language in English and Spanish for user-friendly content and UX writing
• Demonstrated familiarity with trauma-informed research practices and principles of accessibility and equity
• Successful experience with leading and mentoring teams on content development and language access activities
• Familiarity with content and translation management systems for developing and sustaining content
• Experience in using modern, iterative, user-centered, continuous delivery methodologies
• Experience collaborating closely with stakeholders across government to gather input and ensure content accuracy
• Proven ability to conduct user interviews and surveys, as well as leverage data and analytics to inform content and cultural nuances in translations
• Experience with optimizing content for search indexing for both public web search and internal site search
• Interest in exploring generative AI
• Writing samples demonstrating UX writing, informational or marketing materials, with proficiency in both Spanish and English

Benefits

• Medical
• Dental
• Vision
• Paid leave
• Competitive retirement plan options
• Other optional fringe benefits

Company Overview

• We're creating a more innovative state for the people of New Jersey. It was founded in 2018, and is headquartered in Newark, NJ, US, with a workforce of 11-50 employees. Its website is https://innovation.nj.gov.

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