[Remote] MedTech Strategic Marketing Director

Note: The job is a remote job and is open to candidates in USA. Phillips Medisize is seeking a Strategic Marketing Director for their Global Strategic Marketing organization, focusing on B2B commercial and marketing strategies in the MedTech sector. The role involves leading the MedTech Segment Marketing team, developing strategic plans, and collaborating with various teams to drive growth and innovation in medical technologies.

Responsibilities

• Lead and develop the MedTech Segment Marketing team, which currently includes one remote-based direct report but may include additional team members as the organization continues to grow in future years.
• Lead the development and implementation of the annual five-year strategic plan for MedTech in collaboration with the MedTech Segment Leader and your Marketing team.
• Collaborate with the MedTech Segment Leader, your Marketing team and Sales leaders to develop and execute strategic programs and sales enablement tools to effectively communicate our 'right to win' for specific focused accounts and growth markets, such as electrophysiology and continuous glucose monitors.
• Utilize primary and secondary research to inform market assessments and strategic decisions.
• Capture, synthesize and share actionable insights including industry, customer and competitive intelligence.
• Collaborate with the MedTech segment sales team to support account planning and champion segment needs.
• Partner with the Integrated Marketing Communications Team to develop sales enablement tools, marketing plans and assets.
• As the MedTech market and customer subject matter expert, own and develop sales enablement materials in collaboration with R&D, manufacturing and other engineering experts across the organization.
• Create and maintain buyer personas and customer journeys to guide integrated marketing campaigns.
• Refine and advocate for the MedTech segment value proposition.
• Contribute to M&A assessments in collaboration with MedTech segment leadership, subject matter experts and Molex Corporate Development team.

Skills

• 10+ years of experience in upstream and downstream global B2B marketing, strategic marketing, product marketing, R&D marketing or biomedical engineering within the medical device industry OR master’s degree in business, marketing, communications or related fields with 3-5 years of relevant experience.
• 3+ years of experience leading, building and coaching teams.
• Direct experience with developing, executing and leading 5- or 3-year annual strategic plans and driving the marketing execution components of those plans.
• Hands-on experience and comfort in crafting impactful messaging and sales enablement materials.
• Experience within the medical device or medtech industry.
• Track record of developing and executing impactful go-to-market strategies with B2B enterprise customers.
• Direct experience with primary and secondary research methodologies and data analysis.
• Understanding of the medtech CDMO industry or how leading medical device companies design, develop and deploy devices.
• Experience collaborating with medical device R&D and/or Sourcing/Procurement leaders.

Education Requirements

• Bachelor’s degree in marketing, business, biomedical engineering or related fields.

Benefits

• Medical
• Dental
• Vision
• Flexible spending and health savings accounts
• Life insurance
• ADD
• Disability
• Retirement
• Paid vacation/time off
• Educational assistance
• Infertility assistance
• Paid parental leave
• Adoption assistance

Company Overview

• As a contract development and manufacturing organization (CDMO), the world’s leading pharmaceutical, medtech and in vitro diagnostic companies trust us to help them design and manufacture their products. It was founded in 1964, and is headquartered in Hudson, Wisconsin, USA, with a workforce of 5001-10000 employees. Its website is http://phillipsmedisize.com.

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